Ford Internship Project
Brief: Generate a campaign to increase Ford’s brand awareness for Generation Z and first-time car buyers.
See the full deck and project below:
Ford CRM
Brief: Drive purchase of Ford Accessories, emphasizing how these accessories empower them to enhance their vehicle's functionality, style, and performance.
Project
Labor Day Handraiser
Client
Ford
Company
VML MAP
Team
Designers: Lily Coan, Casey Johnson
Copywriter: Rachel West
Ford CRM
Brief: Created award-recognition modules and banners for Ford, enhancing brand visibility around their J.D. Power achievements.
Project
J.D. Power Awards Modules and Banners
Client
Ford
Company
VML MAP
Team
Designers: Lily Coan, Jewel Peters
Copywriter: Rachel West